Seattle's Venetian Theater, in the Capitol Hill neighborhood, opens on November 18, 1926.

  • By Eric L. Flom
  • Posted 7/04/2005
  • HistoryLink.org Essay 7350
See Additional Media
On November 18, 1926, the Venetian Theater -- located at 1427 East Pine on Seattle’s Capitol Hill -- opens its doors to patrons. One of Seattle’s largest and most impressive neighborhood movie houses at the time, the theater represents an investment of some $150,000. The venue is owned and operated by Sam Gargano (sometimes referred to as “Joe” Gargano in the motion picture trade press).

Seating more than 800, the Venetian was not only equipped for pictures but also for small stage shows before each screening. In addition, the house boasted large Wurlitzer organ (operated on opening night by Grant Brown) that provided musical accompaniment for the silent films shown at that time.

The Venetian’s opening night attraction was the Douglas MacLean (1890-1967) comedy Hold That Lion (Paramount, 1926), the story of a lovesick young man who follows his flame (and her father) on a trip around the globe. In addition to the feature, a short comedy, newsreel, and four vaudeville acts rounded out the bill. Hold That Lion was a timely selection, given that MacLean himself had visited Seattle on a promotional tour the previous month (“Seattle”).

The Venetian was a second-run movie theater, as were many of the Seattle’s neighborhood venues. Second-run theaters typically played movies that had already proved popular at the city’s larger downtown theaters, although they occasionally secured first-run showings of smaller releases. (Hold That Lion, for instance, had just finished a run at John Hamrick’s [1876-1956] Egyptian Theater in the University District shortly before it debuted at the Venetian.) The house’s policy was to present four bill changes a week -- following a “long” three-day engagement of Hold That Lion, Aloma of the South Seas (Paramount, 1926) was screened beginning November 21st, followed by Poker Faces (Universal, 1926) beginning November 23rd.

Because the Venetian was a neighborhood theater, it did not garner the publicity heaped upon similar downtown openings. Nonetheless, the Seattle Post-Intelligencer felt that the house “represents the last word in luxury of appointments and in equipment” (“New Venetian Theatre Opens”), and the Star observed that “The draperies and decorations are interesting and the program was one that pleased capacity crowds” (“New Theater at 15th and Pine”).

The Venetian Theater would continue to serve movie patrons in Seattle’s Capitol Hill neighborhood until December 31, 1958, when it closed for good. The venue was razed in mid-1959 to make way for a supermarket.


Sources: “Seattle,” Moving Picture News, November 6, 1926, p. 1780; “Lions Seen as Villains with Doug MacLean,” Seattle Star, November 13, 1926, p. 14; “Venetian Theatre to Open Thursday,” Seattle Daily Times, November 14, 1926, p. 24; “Venetian Theatre in Opening Tonight,” Seattle Daily Times, November 18, 1926, p. 6; “New Venetian Theatre Opens,” Seattle Post-Intelligencer, November 19, 1926, p. 10; “New Theater at 15th and Pine,” Seattle Star, November 19, 1926, p. 23; Advertisement – Venetian Theater, Seattle Daily Times, November 21, 1926, p. 23; “Three More for Seattle,” Motion Picture News, December 25, 1926, p. 2447; “Venetian (Olympic) Theatre,” Puget Sound Theatre Organ Society website accessed May 7, 2005 (http://www.pstos.org/instruments/wa/seattle/venetian.htm).

Licensing: This essay is licensed under a Creative Commons license that encourages reproduction with attribution. Credit should be given to both HistoryLink.org and to the author, and sources must be included with any reproduction. Click the icon for more info. Please note that this Creative Commons license applies to text only, and not to images. For more information regarding individual photos or images, please contact the source noted in the image credit.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License
Major Support for HistoryLink.org Provided By: The State of Washington | Patsy Bullitt Collins | Paul G. Allen Family Foundation | Museum Of History & Industry | 4Culture (King County Lodging Tax Revenue) | City of Seattle | City of Bellevue | City of Tacoma | King County | The Peach Foundation | Microsoft Corporation, Other Public and Private Sponsors and Visitors Like You